For Samsung, the ‘Next Big Thing’ is a bunch of little things

Marc Mathieu, Samsung’s new North American marketing chief, tells CNET how the company will get you excited about tech again.
 
For Samsung, the 'Next Big Thing' is a bunch of little things
For Samsung, the ‘Next Big Thing’ is a bunch of little things
A Samsung marketing chief details how the company will get you excited about tech again.


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